It’s important for moms to focus on the woman that lives inside being a mom. It can be easy to forget about who you are and what you want when you are caught up playing the role of mom, and looking after your little one(s).

Beyond Mom is a community of over 6,000 creative and productive women that focus on seeking Self within motherhood. We had the chance to get to know Randi Zinn, author, mindfulness and wellness expert, and founder of Beyond Mom, to learn more about this great organization.

Q: What was your greatest influence or drive to start up Beyond Mom?

A: Intuitively, I knew that I wouldn’t be happy just focusing on motherhood. I love my kids beyond measure but somehow inside I knew that if I was fueling myself and giving to the world, I would be a better mother. I met so many women who felt the same way and I wanted to create a space that honored this perspective and encouraged it. Plus, I want to show my kids what it looks like to work hard and go for your dreams. Just the other day, my son asked why I had to leave to go to an event for my book, and I told him that I wanted him to know that he could write a book one day….he seemed to like that answer.

Q: The name Beyond Mom is great! Why is it so important for moms to realize that there is value in life “Beyond Mom”?

A: When we shed all the titles, the expectations, the daily schedules and to-do lists, there is an essence that is made up of the truth of who we really are. The more time that we are in touch with that essence, the happier we really are because then we are in the flow of our lives. Our culture tells us that we should look perfect, act perfect and raise perfect children, and yet, tells us that we’re selfish for nurturing and investing in ourselves. I’m hoping Beyond Mom changes that cultural mindset….quickly.

Q: What are the most successful ways Beyond Mom works to support/encourage moms and their individual pursuits?

A: I hold regular events to bring women together for information, inspiration and community – I think magic happens in real time! What is most successful though are the day long retreats that I hold for moms to refuel themselves with yoga, meditation, discussion, speakers, and best of all, free time. Moms desperately need time to themselves and rarely get it. I’m super excited that our first Urban Day Retreat is happening on February 10th here in NYC and there’s still some spots left! Sign up here and invest in yourself and you will experience the rewards!

Q: You’re also the author of the recently published book, Going Beyond Mom. What are a few tips readers will learn by picking up a copy for themselves?

A: My book walks a woman through the layers of who she is and the layers that most typically experience upheaval as a mom. I walk you through how to rebuild these parts of yourself so you feel more solid and are able to be more present in all parts of your life – especially if you want to launch an idea. (second part of the book). A few of my favorite tips: move your body – moving your body reminds you that you are alive (very important when you are exhausted), use mindfulness techniques to calm mental overwhelm and intense emotional reactions, make sure the community in your home (anyone who walks in to help keep your home and kids safe and happy, is aligned with your values and overall needs, surrounded yourself with like-minded, inspiring people, and befriend change! (don’t struggle against change – accept it – and experience the unexpected beauty on the other side). How to do all of the above? Buy the book and dive in!

Written by our Marketing & Social Media Coordinator, Taylor Bell